Journalism

ComFest’s Hip Hop Solution

Published in June 2016. When ComFest takes over Goodale Park this weekend, attendees will hear more MCs, see more DJs and hopefully get a better understanding of how Columbus hip-hop and activism are working in unison. In 2015, organizers acknowledged the lineup wasn’t entirely reflective of the city’s diverse music scene — particularly in regards… Continue reading ComFest’s Hip Hop Solution

healthcare, Journalism

Creativity key to more robust social media

Health plans never had to think too much about branding and reaching out to consumers before the Affordable Care Act. Now, as consumers play a more active role in health plan selection, plans must use social media as a marketing tool to engage with patients and turn them into loyal consumers.